1 - 10 of 22 articles
Article PDF first page preview Close This content is only available as a PDF. Copyright © 1999, The Society of Behavioral Medicine The Society of Behavioral Medicine Copyright © 1999, The Society of Behavioral Medicine
Abstract Printed health education materials frequently consist of mass-produced brochures, booklets, or pamphlets designed for a general population audience. Although this one-size-fits-all approach might be appropriate under certain circumstances and even produce small changes at relatively...
Abstract The success of tailored print communications depends upon having a sufficiently diverse inventory of both content messages and delivery formats to respond to important differences among individuals. This article discusses means by which this diversity— the variances of tailoring—may be...
Abstract This article reviews the “frist generation” of tailored print communications studies in the published literature, describing the purpose, theoretical framework, sample, research design, message type and source, outcomes measured, and findings of each. Eight studies compared tailored...
Abstract As informatics technology advances, a growing number of research trials on tailored communications provide an accumulation of promising evidence to support their efficacy. These trials also reveal gaps and opportunities for future research. The scope and boundaries of tailoring must be...
Read and print from thousands of top scholarly journals.
Continue with Facebook
Log in with Microsoft
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Sign Up Log In
To subscribe to email alerts, please log in first, or sign up for a DeepDyve account if you don’t already have one.
To get new article updates from a journal on your personalized homepage, please log in first, or sign up for a DeepDyve account if you don’t already have one.