1 - 5 of 5 articles
I draw on 93 consumer interpretations of advertising images to suggest how North American consumer perceptions of Africa are linked to socio‐historical facilities that support ideological notions of inferior African “otherness.” I seek to make salient the unacknowledged denial of colonial...
The paper looks at the nature of gender identities within the gothic subculture, a subculture firmly rooted in objects of consumption and bonded together by a common fascination with the iconic figure of the vampire. We argue that the gothic scene is a site of praxis where accepted gender norms...
The cultural consensus model is a method that is used by anthropologists to study intracultural variance, intercultural differences and cultural consonance across a variety of contexts. In order to provide academic scholars who study consumer, organizational and national culture with an...
Gifts to distant others, such as charitable giving, represent an important segment of contemporary gift‐giving that has often been overlooked due to the excessive focus on dyadic giving between intimate individuals. In response, this paper adopts a sociological systemic perspective on...
Read and print from thousands of top scholarly journals.
Continue with Facebook
Log in with Microsoft
Already have an account? Log in
Bookmark this article. You can see your Bookmarks on your DeepDyve Library.
To save an article, log in first, or sign up for a DeepDyve account if you don’t already have one.
Sign Up Log In
To subscribe to email alerts, please log in first, or sign up for a DeepDyve account if you don’t already have one.
To get new article updates from a journal on your personalized homepage, please log in first, or sign up for a DeepDyve account if you don’t already have one.