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We study a pervasive fraudulent strategy, called “brushing,” employed by retailers operating in e-commerce platforms: Retailers place fake orders of their own products to inflate sales and boost the visibility of their store links in search results. Using a duopolistic pricing game with...
Academia and industry widely believe that merchants’ customized response is an indispensable tool for handling online reviews, particularly negative reviews caused by service failures. However, whether merchants actually fulfill the promises they make in their responses remains unclear. On the...
Online businesses have become an important sector of the retail industry, generating fierce competition with traditional offline retailers. In light of the growing online retail channels, we have designed a randomized pricing strategy for the online retailer, as the offline retailer’s price...
Collaborative innovation, in which multiple companies try to incorporate content generated by consumers into new product development, is becoming increasingly popular. The fact that overconfidence usually increases with more data means that companies integrating large amounts of...
This article considers a fresh produce supply chain where the supplier provides freshness-keeping effort and the e-commerce platform owns private demand information. The supplier can choose to cooperate with the platform in reselling or agency selling mode, and the platform can choose whether to...
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