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Customer Loyalty in the Sharing Economy Platforms: How Digital Personal Reputation and Feedback Systems Facilitate Interaction and Trust between Stran ...

Customer Loyalty in the Sharing Economy Platforms: How Digital Personal Reputation and Feedback... We inspect the relevant literature on customer loyalty in the sharing economy platforms, providing both quantitative evidence on trends and numerous in-depth empirical examples. Using and replicating data from BBC, Business Insider Intelligence, CIPD, Consultancy.uk, Full Fact, Kalido, One Poll, ONS, RSA, Statista, and YouGov, we performed analyses and made estimates regarding most commonly 1 4 used platforms by gig economy workers, drivers of freelancing, share of generational groups who think that the gig economy is beneficial for everyone, percentage of employees and self-employed working more than 45 hours per week, and adults in different forms of work in the gig economy. JEL codes: L14; L86 Keywords: customer loyalty; sharing economy; personal reputation; feedback system http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Journal of Self-Governance and Management Economics Addleton Academic Publishers

Customer Loyalty in the Sharing Economy Platforms: How Digital Personal Reputation and Feedback Systems Facilitate Interaction and Trust between Stran ...

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Publisher
Addleton Academic Publishers
Copyright
© 2009 Addleton Academic Publishers
ISSN
2329-4175
eISSN
2377-0996
Publisher site
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Abstract

We inspect the relevant literature on customer loyalty in the sharing economy platforms, providing both quantitative evidence on trends and numerous in-depth empirical examples. Using and replicating data from BBC, Business Insider Intelligence, CIPD, Consultancy.uk, Full Fact, Kalido, One Poll, ONS, RSA, Statista, and YouGov, we performed analyses and made estimates regarding most commonly 1 4 used platforms by gig economy workers, drivers of freelancing, share of generational groups who think that the gig economy is beneficial for everyone, percentage of employees and self-employed working more than 45 hours per week, and adults in different forms of work in the gig economy. JEL codes: L14; L86 Keywords: customer loyalty; sharing economy; personal reputation; feedback system

Journal

Journal of Self-Governance and Management Economics – Addleton Academic Publishers

Published: Jan 1, 2019

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