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User Engagement against Online Far-Right Actions in Japan: Driven by High Perceptions of Personal Abilities and Benefits

User Engagement against Online Far-Right Actions in Japan: Driven by High Perceptions of Personal... AbstractThis article presents a case study of user engagement against incivility online in Japan, considering three determinants of such engagement identified in a German case study. Japanese users launched the #Internet Rightists Ban Festival in 2018 and are continuing their engagement. As a result, more than 10,500 Twitter accounts have been permanently banned. What drove the participants to initiate and continue their engagement? What type of users attended the festival and led it? This article asks these questions, conducting an inductive qualitative analysis of 3,821 tweets and distinguishing 1,038 participants. It argues that Japanese user engagement has been driven in particular by the perception of personal abilities, such as gaming and comment-writing skills, and the perception of personal benefits, especially from gamification and irony. This article also identifies participants’ left-wing political orientation as an important factor in their continuing sense of responsibility and leadership. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Asiascape: Digital Asia Brill

User Engagement against Online Far-Right Actions in Japan: Driven by High Perceptions of Personal Abilities and Benefits

Asiascape: Digital Asia , Volume 9 (3): 31 – Dec 23, 2022

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Publisher
Brill
Copyright
Copyright © Koninklijke Brill NV, Leiden, The Netherlands
ISSN
2214-2304
eISSN
2214-2312
DOI
10.1163/22142312-bja10034
Publisher site
See Article on Publisher Site

Abstract

AbstractThis article presents a case study of user engagement against incivility online in Japan, considering three determinants of such engagement identified in a German case study. Japanese users launched the #Internet Rightists Ban Festival in 2018 and are continuing their engagement. As a result, more than 10,500 Twitter accounts have been permanently banned. What drove the participants to initiate and continue their engagement? What type of users attended the festival and led it? This article asks these questions, conducting an inductive qualitative analysis of 3,821 tweets and distinguishing 1,038 participants. It argues that Japanese user engagement has been driven in particular by the perception of personal abilities, such as gaming and comment-writing skills, and the perception of personal benefits, especially from gamification and irony. This article also identifies participants’ left-wing political orientation as an important factor in their continuing sense of responsibility and leadership.

Journal

Asiascape: Digital AsiaBrill

Published: Dec 23, 2022

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