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Competition, Community, and Privilege in Eighteenth-Century Vienna: The Viennese Pastry Bakers

Competition, Community, and Privilege in Eighteenth-Century Vienna: The Viennese Pastry Bakers During the course of the eighteenth century, Vienna, like many other European capitals, grew significantly in terms of population and economic activity. While not as large as the two urban behemoths of Paris and London, Vienna was the largest of the central European cities; including the suburbs, its population had nearly tripled since 1700 and approached 300,000 inhabitants by 1800.1 This rapid growth, spurred on by the presence of the imperial court, steadily expanded Vienna's market, but the increased number of customers did not necessarily translate into increased prosperity for Viennese artisans. A shift in economic regulations at midcentury that favored increased competition over corporate privileges upset the careful balance between political and economic interests. The Viennese pastry bakers, like many other artisans, faced growing ranks of competitors battling for position within the market. The pastry market, well known and much valued in Vienna then, as now, rested as much on the public's tastes as on legal and economic privileges. Guild pastry bakers struggled to maintain their hold on the market, while nonguild bakers introduced new types of pastries that lured away guild customers and transsformed the pastry http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Austrian History Yearbook Cambridge University Press

Competition, Community, and Privilege in Eighteenth-Century Vienna: The Viennese Pastry Bakers

Austrian History Yearbook , Volume 31: 24 – Feb 10, 2009
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Publisher
Cambridge University Press
Copyright
Copyright © Center for Austrian Studies, University of Minnesota 2000
ISSN
0067-2378
eISSN
1558-5255
DOI
10.1017/S0067237800014351
Publisher site
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Abstract

During the course of the eighteenth century, Vienna, like many other European capitals, grew significantly in terms of population and economic activity. While not as large as the two urban behemoths of Paris and London, Vienna was the largest of the central European cities; including the suburbs, its population had nearly tripled since 1700 and approached 300,000 inhabitants by 1800.1 This rapid growth, spurred on by the presence of the imperial court, steadily expanded Vienna's market, but the increased number of customers did not necessarily translate into increased prosperity for Viennese artisans. A shift in economic regulations at midcentury that favored increased competition over corporate privileges upset the careful balance between political and economic interests. The Viennese pastry bakers, like many other artisans, faced growing ranks of competitors battling for position within the market. The pastry market, well known and much valued in Vienna then, as now, rested as much on the public's tastes as on legal and economic privileges. Guild pastry bakers struggled to maintain their hold on the market, while nonguild bakers introduced new types of pastries that lured away guild customers and transsformed the pastry

Journal

Austrian History Yearbook – Cambridge University Press

Published: Feb 10, 2009

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