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Globalizing community festivals: the case of the community festival in Wanwei, Guangxi, China

Globalizing community festivals: the case of the community festival in Wanwei, Guangxi, China The purpose of this paper is to concern the community festival of a Jing minority village in the China–Vietnam border area. Since it was designated as a national-level Intangible Cultural Heritage in 2006, the festival has undergone many changes. The festival has steadily expanded and evolved, assuming characteristics of globalization. How is the globalized character of the Wanwei festival manifested? What are the forces behind the elevation of this local festival onto the register of national events and how did it turn into an event organized by the township?Design/methodology/approachThe paper is based on the results of the author’s research on the culture of Kinh people in Wanwei from 2000 to the present. From the anthropological approach, the author mainly uses method of participant observation and in-depth interviews. The author has observed the Wanwei communal festival from 2000 to the present, interviewing about 40 villagers in Wanwei in depth, they can be leaders, intellectuals, civil servants, officials or working people.FindingsThe paper is a case study of the new aspect of globalization of a village festival. The author argues that globalization can lead to a spread of global flows but in this process of globalization, villagers also want to define the local identity, they reinvent the tradition, rewrite history, create new nuances for the gods with many different purposes. Practicing the current Wanwei village festival is a vivid example of globalization from below and the politics of tradition.Originality/valueThe paper adds a theoretical dimension to current globalization research. The paper also points out the political, economic and social dynamics that govern the transformation of a village festival in particular and the village culture in general in the border areas. The paper is a testament to the dynamism and flexibility of villagers when participating in the current globalization process. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Asian Education and Development Studies Emerald Publishing

Globalizing community festivals: the case of the community festival in Wanwei, Guangxi, China

Nguyen, Cham
Asian Education and Development Studies , Volume 9 (1): 12 – Jan 6, 2020
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12 pages

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Publisher
Emerald Publishing
Copyright
© Emerald Publishing Limited
ISSN
2046-3162
DOI
10.1108/aeds-07-2019-0113
Publisher site
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Abstract

The purpose of this paper is to concern the community festival of a Jing minority village in the China–Vietnam border area. Since it was designated as a national-level Intangible Cultural Heritage in 2006, the festival has undergone many changes. The festival has steadily expanded and evolved, assuming characteristics of globalization. How is the globalized character of the Wanwei festival manifested? What are the forces behind the elevation of this local festival onto the register of national events and how did it turn into an event organized by the township?Design/methodology/approachThe paper is based on the results of the author’s research on the culture of Kinh people in Wanwei from 2000 to the present. From the anthropological approach, the author mainly uses method of participant observation and in-depth interviews. The author has observed the Wanwei communal festival from 2000 to the present, interviewing about 40 villagers in Wanwei in depth, they can be leaders, intellectuals, civil servants, officials or working people.FindingsThe paper is a case study of the new aspect of globalization of a village festival. The author argues that globalization can lead to a spread of global flows but in this process of globalization, villagers also want to define the local identity, they reinvent the tradition, rewrite history, create new nuances for the gods with many different purposes. Practicing the current Wanwei village festival is a vivid example of globalization from below and the politics of tradition.Originality/valueThe paper adds a theoretical dimension to current globalization research. The paper also points out the political, economic and social dynamics that govern the transformation of a village festival in particular and the village culture in general in the border areas. The paper is a testament to the dynamism and flexibility of villagers when participating in the current globalization process.

Journal

Asian Education and Development Studies – Emerald Publishing

Published: Jan 6, 2020

Keywords: China; Globalization; Cultural change; Community festival; Wanwei village; Jing ethnic in Guangxi

References

  • Nhóm Việt tộc (Kinh) ở Trung Quốc (Viet [Kinh] Ethnic Group in China)
    Bính, N.D.
  • The communal house as community center among the Jing (Kinh) Minority in Guangxi in the Nineteenth Century
    Chi, M.M.
  • Globalization and identity: dialectics of flow and closure: introduction
    Geschiere, P.; Meyer, B.
  • ‘Toàn cầu hóa đa tuyến’ (Multi Dimensions of Globalization)
    Ngô Đức, T.
  • Dân tộc Kinh ở Giang Bình (Quảng Tây, Trung Quốc)
    Nguyễn, T.P.C.
  • 广西京族社会历史调查” (A survey on the society and history of the Jing nationality in Guangxi, China)
    Ruan, D. (阮大荣)
  • Dân tộc và chính sách dân tộc ở Trung Quốc (Nation and Ethnic Policy in China)
    Bính, N.D.