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Editorial

Editorial Informed readers may have noticed that conferences, exhibitions and festivals that take on multifarious traits of animation and its interplay with other forms are on the rise. This is a welcome development for a discipline and practice in flux, and these events are seedbeds for what we hope will nurture a flourish of critical engagement with the ubiquity of animation in visual culture. Animation has become pervasive and, in some uses of it, invasive. An event that dealt particu- larly with these notions was the ‘Pervasive Animation’ conference at Tate Modern, London, 2–4 March 2007, that coincided with the publi- cation of the March issue of animation: an interdisciplinary journal. Organized by the Animation Research Centre, Farnham, UK, in collaboration with Tate Modern, London, the concept was strongly rooted in the journal’s aims and scope. A review will be published in the next issue, and a number of the papers and presentations will appear in extended form as articles. One of the themes that ran through the event’s presentations and discussions was that animation occupies, informs and manipulates many public and private spaces. Whether blatantly obvious, discon- certing, surreptitious or even unnoticed, its employment across a wide band of http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Animation: An Interdisciplinary Journal SAGE

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Publisher
SAGE
Copyright
Copyright © by SAGE Publications
ISSN
1746-8477
eISSN
1746-8485
DOI
10.1177/1746847707078272
Publisher site
See Article on Publisher Site

Abstract

Informed readers may have noticed that conferences, exhibitions and festivals that take on multifarious traits of animation and its interplay with other forms are on the rise. This is a welcome development for a discipline and practice in flux, and these events are seedbeds for what we hope will nurture a flourish of critical engagement with the ubiquity of animation in visual culture. Animation has become pervasive and, in some uses of it, invasive. An event that dealt particu- larly with these notions was the ‘Pervasive Animation’ conference at Tate Modern, London, 2–4 March 2007, that coincided with the publi- cation of the March issue of animation: an interdisciplinary journal. Organized by the Animation Research Centre, Farnham, UK, in collaboration with Tate Modern, London, the concept was strongly rooted in the journal’s aims and scope. A review will be published in the next issue, and a number of the papers and presentations will appear in extended form as articles. One of the themes that ran through the event’s presentations and discussions was that animation occupies, informs and manipulates many public and private spaces. Whether blatantly obvious, discon- certing, surreptitious or even unnoticed, its employment across a wide band of

Journal

Animation: An Interdisciplinary JournalSAGE

Published: Jul 1, 2007

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