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A Social and Economic Theory of ConsumptionWant, Need and Commodity

A Social and Economic Theory of Consumption: Want, Need and Commodity [Markets cannot exist without productive capital, which is needed, among other things, to organize human labour and non-human operating systems, technological circuits and logistics. These inputs result in an influx of commodities into the marketplace. In the absence of demand for these commodities, the system will suffocate. Its existence is dependent both on human needs and wants, on access to the economic means to purchase goods and on manufacturers’ powers of persuasion. My focus in this chapter is on the role of needs and wants in the regulation of consumption demand.] http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png

A Social and Economic Theory of ConsumptionWant, Need and Commodity

Editors: Sulkunen, Pekka; Gronow, Jukka; Noro, Arto; Rahkonen, Keijo; Warde, Alan
Ilmonen, Kaj
Springer Journals — Aug 31, 2015
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27 pages

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Publisher
Palgrave Macmillan UK
Copyright
© Palgrave Macmillan, a division of Macmillan Publishers Limited 2011
ISBN
978-1-349-31873-5
Pages
45 –72
DOI
10.1057/9780230295339_4
Publisher site
See Chapter on Publisher Site

Abstract

[Markets cannot exist without productive capital, which is needed, among other things, to organize human labour and non-human operating systems, technological circuits and logistics. These inputs result in an influx of commodities into the marketplace. In the absence of demand for these commodities, the system will suffocate. Its existence is dependent both on human needs and wants, on access to the economic means to purchase goods and on manufacturers’ powers of persuasion. My focus in this chapter is on the role of needs and wants in the regulation of consumption demand.]

Published: Aug 31, 2015

Keywords: Collective Memory; Commodity Market; Wild Mushroom; Emotional Management; Consumer Society

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