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[Over the past few years, significant technological development has been witnessed. This progress is visible not only in scientific and technological areas but also in social sciences and humanities (i.e., Design). Design, as a field of knowledge, is influenced by diverse disciplines such as Sociology, Philosophy, Psychology, Neuroscience, Geometry, Engineering, Robotics, among others. However, it was necessary to wait until the twenty-first century to attend to the greatest impacts in Design, one of which was suggested by Norman (Emotional design: why we love (or hate) everyday things. Basic Civitas Books, 2004) at the beginning of the new century. Norman suggested that assumptions from the field of Psychology related to the study about emotions are applicable to Design, specifically to product design. The author proposes and defends the importance of emotions in product design and how it is reflected in the user’s interaction with the product or object. With this new argument, emotional design arises, which, over the last decades, has provided a big innovation in the way designers project and develop products, given the emotion and experience that they aim at triggering in the user. Van Gorp and Adams (Design for emotion. Morgan Kaufmann, Massachusetts, 2012) emphasize that over the last three decades, research that examines the relationship between design and emotion has steadily grown.]
Published: Sep 10, 2019
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