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Innovation in Emerging MarketsSocial Media and Innovation

Innovation in Emerging Markets: Social Media and Innovation [It is 6:30 am in the small town of Morogoro, Tanzania. Saibaba (meaning “spiritual master”), one of 82 mine detection trainees, has just finished his breakfast when he and his fellow soldiers are loaded onto a truck and driven to the nearby “landmine detection training field” at SOKINE University of Agriculture. When he arrives, Saibaba is outfitted with a harness and clipped onto a series of ropes, which will guide him through his individual training plot. On a good day, he will cover around 200 square meters, and he will be rewarded for every mine he discovers.] http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png

Innovation in Emerging MarketsSocial Media and Innovation

Part of the International Political Economy Series Book Series
Editors: Haar, Jerry; Ernst, Ricardo
Shoag, Michael; Colvin, Tory
Innovation in Emerging Markets — Jun 25, 2016
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17 pages

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Publisher
Palgrave Macmillan UK
Copyright
© The Editor(s) (if applicable) and The Author(s) 2016
ISBN
978-1-349-69390-0
Pages
178 –195
DOI
10.1057/9781137480293_10
Publisher site
See Chapter on Publisher Site

Abstract

[It is 6:30 am in the small town of Morogoro, Tanzania. Saibaba (meaning “spiritual master”), one of 82 mine detection trainees, has just finished his breakfast when he and his fellow soldiers are loaded onto a truck and driven to the nearby “landmine detection training field” at SOKINE University of Agriculture. When he arrives, Saibaba is outfitted with a harness and clipped onto a series of ropes, which will guide him through his individual training plot. On a good day, he will cover around 200 square meters, and he will be rewarded for every mine he discovers.]

Published: Jun 25, 2016

Keywords: Social Medium; Twitter Account; Lassa Fever; Critical Topic; Public Diplomacy

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