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Conceptualization and Measurement of Catch-and-Release Norms

Conceptualization and Measurement of Catch-and-Release Norms We used a structural model to describe social norms that identify an emerging catch-and-release norm. The norm for the entire sample of anglers showed low intensity and consensus, suggesting no general norm. However, a cluster analysis of ratings for keeping all or proportions of fish identified three clusters with different norms toward catch-and-release. The first cluster (25%) supported catch-and-release, the second (23%) was against, and the third (52%) had a mixed norm. Preferences for an individual’s own behavior serve as a personal norm motivating individual actions, and aggregate preferences provide a social standard for each cluster. This analysis helps bridge the divide between the standards and motivational approaches to norms. Those with a personal catch-and-release norm differed in age, technique, species preference, and catch-orientation attitudes. The age effect suggests a cohort influence where the norm spreads as younger anglers replace older anglers. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Human Dimensions of Wildlife Taylor & Francis

Conceptualization and Measurement of Catch-and-Release Norms

15 pages

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References (39)

Publisher
Taylor & Francis
Copyright
Copyright © Taylor & Francis Group, LLC
ISSN
1533-158X
eISSN
1087-1209
DOI
10.1080/10871209.2014.843221
Publisher site
See Article on Publisher Site

Abstract

We used a structural model to describe social norms that identify an emerging catch-and-release norm. The norm for the entire sample of anglers showed low intensity and consensus, suggesting no general norm. However, a cluster analysis of ratings for keeping all or proportions of fish identified three clusters with different norms toward catch-and-release. The first cluster (25%) supported catch-and-release, the second (23%) was against, and the third (52%) had a mixed norm. Preferences for an individual’s own behavior serve as a personal norm motivating individual actions, and aggregate preferences provide a social standard for each cluster. This analysis helps bridge the divide between the standards and motivational approaches to norms. Those with a personal catch-and-release norm differed in age, technique, species preference, and catch-orientation attitudes. The age effect suggests a cohort influence where the norm spreads as younger anglers replace older anglers.

Journal

Human Dimensions of WildlifeTaylor & Francis

Published: Mar 4, 2014

Keywords: recreational fishing; norm emergence; personal norms; catch orientation; cohort effects

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