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This paper uses the concepts of Disneyfication and Disneyization to discuss the (re)presentation of history at Disney’s American Adventure, Mount Vernon, Monticello, and Colonial Williamsburg. It is argued that these historical properties to varying degrees have adopted Disney principles. While the discussion focuses upon the Disney‐like experiences of colonial America at these sites, the piece concludes with a comment on the Disneyesque nature of everyday life in contemporary consumer culture.
Consumption Markets and Culture – Taylor & Francis
Published: Jun 1, 2011
Keywords: Disney; Disneyfication; Disneyization; historical sites; colonial America
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