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Living a theme

Living a theme Based on previous studies and theses developed on the subject by scholars from different disciplines, the authors investigate (1) if thematization is a phenomenon of our time or if it has been around for a long time, and (2) laypersons’ thoughts and feelings about thematization compared to the academic perspective. To understand the phenomenon, this article explores the construction and features of themed environments, such as Las Vegas, theme parks, and themed restaurants, as well as cities originally constructed for people to live in that can now be perceived to be themed, as in the case of San Antonio, Texas. The authors present findings from interviews conducted with visitors at the EPCOT theme park in Walt Disney World. The investigations show that intellectuals and scholars have a greater interest in maintaining a distinction between the thematic and the everyday than the ordinary public. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Consumption Markets and Culture Taylor & Francis

Living a theme

Fırat, A. Fuat; Ulusoy, Ebru
Consumption Markets and Culture , Volume 14 (2): 10 – Jun 1, 2011
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Publisher
Taylor & Francis
Copyright
Copyright Taylor & Francis Group, LLC
ISSN
1477-223X
eISSN
1025-3866
DOI
10.1080/10253866.2011.562020
Publisher site
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Abstract

Based on previous studies and theses developed on the subject by scholars from different disciplines, the authors investigate (1) if thematization is a phenomenon of our time or if it has been around for a long time, and (2) laypersons’ thoughts and feelings about thematization compared to the academic perspective. To understand the phenomenon, this article explores the construction and features of themed environments, such as Las Vegas, theme parks, and themed restaurants, as well as cities originally constructed for people to live in that can now be perceived to be themed, as in the case of San Antonio, Texas. The authors present findings from interviews conducted with visitors at the EPCOT theme park in Walt Disney World. The investigations show that intellectuals and scholars have a greater interest in maintaining a distinction between the thematic and the everyday than the ordinary public.

Journal

Consumption Markets and Culture – Taylor & Francis

Published: Jun 1, 2011

Keywords: thematization; themed spaces; EPCOT; San Antonio; reality; fantasy; Disney World; authenticity

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