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The Book of Ours: Consumption as Narrative

The Book of Ours: Consumption as Narrative This culture of subcultures is the story of our own telling, and how we relate to each other. It’s also an everyday resolution to an enduring paradox: maintaining our individual identities in a society of shared signs and objects, settlements and values. So private lives are lived in public, the product and the process of endless exchange on an industrial scale. Using personal experiences of enculturation, these forms of order, these orders of forms, are discussed against a backdrop of consumer ethnographies and our mutual dependence, upon the retailed and the retold. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Consumption Markets and Culture Taylor & Francis

The Book of Ours: Consumption as Narrative

Consumption Markets and Culture , Volume 9 (4): 9 – Dec 1, 2006
9 pages

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Publisher
Taylor & Francis
Copyright
Copyright Taylor & Francis Group, LLC
ISSN
1477-223X
eISSN
1025-3866
DOI
10.1080/10253860600921878
Publisher site
See Article on Publisher Site

Abstract

This culture of subcultures is the story of our own telling, and how we relate to each other. It’s also an everyday resolution to an enduring paradox: maintaining our individual identities in a society of shared signs and objects, settlements and values. So private lives are lived in public, the product and the process of endless exchange on an industrial scale. Using personal experiences of enculturation, these forms of order, these orders of forms, are discussed against a backdrop of consumer ethnographies and our mutual dependence, upon the retailed and the retold.

Journal

Consumption Markets and CultureTaylor & Francis

Published: Dec 1, 2006

Keywords: Consumer Behaviour; Everyday Narrative; Andy Warhol; Identity; Flux

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