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Themed experiences and spaces

Themed experiences and spaces Consumption Markets & Culture Vol. 14, No. 2, June 2011, 123–124 GUEST EDITORS’ INTRODUCTION a b c A. Fuat Fırat *, Simone Pettigrew and Russell W. Belk College of Business Administration, University of Texas–Pan American, Edinburg, TX, USA; b c UWA Business School, University of Western Australia, Australia; Schulich School of Business, York University, Ontario, Canada Taylor and Francis GCMC_A_562014.sgm 10.1080/10253866.2011.562014 Consumption, Markets and Culture 1025-3866 (print)/1477-223X (online) Article 2011 Taylor & Francis 14 2 000000June 2011 A. FuatFirat firatf@utpa.edu The Heretical Consumer Research (HCR) Meeting in 2006 took place in Orlando, Florida. We thought that this would be an excellent chance to have our participating colleagues develop further insights regarding an interesting phenomenon that many scholars in other disciplines as well as in consumer research had begun to recognize: the theming of spaces and experiences in modern society. To begin this process, all the participants spent the first day conducting fieldwork at the themed parks in Orlando. On the second day of the meeting, initial observations and insights were shared. Following these shared insights, some of the participants conducted further data collection. A number of the papers in this special issue are products of this process that started http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png Consumption Markets and Culture Taylor & Francis

Themed experiences and spaces

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Publisher
Taylor & Francis
Copyright
Copyright Taylor & Francis Group, LLC
ISSN
1477-223X
eISSN
1025-3866
DOI
10.1080/10253866.2011.562014
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Abstract

Consumption Markets & Culture Vol. 14, No. 2, June 2011, 123–124 GUEST EDITORS’ INTRODUCTION a b c A. Fuat Fırat *, Simone Pettigrew and Russell W. Belk College of Business Administration, University of Texas–Pan American, Edinburg, TX, USA; b c UWA Business School, University of Western Australia, Australia; Schulich School of Business, York University, Ontario, Canada Taylor and Francis GCMC_A_562014.sgm 10.1080/10253866.2011.562014 Consumption, Markets and Culture 1025-3866 (print)/1477-223X (online) Article 2011 Taylor & Francis 14 2 000000June 2011 A. FuatFirat firatf@utpa.edu The Heretical Consumer Research (HCR) Meeting in 2006 took place in Orlando, Florida. We thought that this would be an excellent chance to have our participating colleagues develop further insights regarding an interesting phenomenon that many scholars in other disciplines as well as in consumer research had begun to recognize: the theming of spaces and experiences in modern society. To begin this process, all the participants spent the first day conducting fieldwork at the themed parks in Orlando. On the second day of the meeting, initial observations and insights were shared. Following these shared insights, some of the participants conducted further data collection. A number of the papers in this special issue are products of this process that started

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Consumption Markets and Culture – Taylor & Francis

Published: Jun 1, 2011

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