Get 20M+ Full-Text Papers For Less Than $1.50/day. Start a 14-Day Trial for You or Your Team.

Learn More →

Product Choice and Market Competition: The Case of Multiproduct Electronic Plants in Taiwan *

Product Choice and Market Competition: The Case of Multiproduct Electronic Plants in Taiwan * We examine the strategies of multiproduct plants in the Taiwanese electronics sector by introducing two new measures of product dissimilarity to capture the technological gaps of product pairs within the plant. The plant‐level index is used to analyze product mix decisions of plants. We find that plants whose products have large technological gaps are more likely to give up product lines. The product‐level index is used to show that, with increased competition, multiproduct plants exit markets where production technologies are farthest away from their core products and they also perform better than plants that continue to produce a wider range of products. http://www.deepdyve.com/assets/images/DeepDyve-Logo-lg.png The Scandinavian Journal of Economics Wiley

Product Choice and Market Competition: The Case of Multiproduct Electronic Plants in Taiwan *

The Scandinavian Journal of Economics , Volume 111 (4) – Dec 1, 2009

Loading next page...
 
/lp/wiley/product-choice-and-market-competition-the-case-of-multiproduct-OK00yjGlFL

References (30)

Publisher
Wiley
Copyright
© The editors of the Scandinavian Journal of Economics 2009
ISSN
0347-0520
eISSN
1467-9442
DOI
10.1111/j.1467-9442.2009.01590.x
Publisher site
See Article on Publisher Site

Abstract

We examine the strategies of multiproduct plants in the Taiwanese electronics sector by introducing two new measures of product dissimilarity to capture the technological gaps of product pairs within the plant. The plant‐level index is used to analyze product mix decisions of plants. We find that plants whose products have large technological gaps are more likely to give up product lines. The product‐level index is used to show that, with increased competition, multiproduct plants exit markets where production technologies are farthest away from their core products and they also perform better than plants that continue to produce a wider range of products.

Journal

The Scandinavian Journal of EconomicsWiley

Published: Dec 1, 2009

There are no references for this article.